The European Commission announced the creation of an European label for cement under the Industrial Accelerator Act (IAA), cornerstone of the Clean Industrial Deal (CID). But why is it so important to have such a label?  

• A voluntary EU-level labelling scheme would provide a clear and consistent way to disclose the Global Warming Potential (GWP) of cement for non-technical audiences. 
   

• This is aligned with the requirement to report GWP under the Construction Products Regulation, which becomes mandatory in January 2026. 
   

• The label would support both public and private buyers in selecting cement products that match their decarbonisation goals, without needing technical expertise or carrying out complex comparisons. 
   

• In public procurement, it would simplify tender processes when specifying low-carbon cement and reduce administrative burden for both procurement officials and potential suppliers. 
   

• Establishing a common EU-level scheme would enhance data comparability and support a shared pathway for decarbonising the European cement sector. 

Read our position in the PDF